The Unicorn’s Shadow: Combating the Dangerous Myths that Hold Back Startups, Founders, and Investors by Ethan Mollick
- The Unicorn’s Shadow: Combating the Dangerous Myths that Hold Back Startups, Founders, and Investors
- Ethan Mollick
- Page: 116
- Format: pdf, ePub, mobi, fb2
- ISBN: 9781613630969
- Publisher: Wharton School Press
The Unicorn’s Shadow: Combating the Dangerous Myths that Hold Back Startups, Founders, and Investors
Download kindle books to ipad mini The Unicorn’s Shadow: Combating the Dangerous Myths that Hold Back Startups, Founders, and Investors PDF (English Edition) by Ethan Mollick 9781613630969
Bringing hard data to the way we think about entrepreneurial success, this bold call to action draws on the latest scientific evidence to dispel the most pervasive startup myths and light a path to entrepreneurship for those eclipsed by the hype.
When you think of a successful entrepreneur, who comes to mind? Bill Gates? Mark Zuckerberg? Or maybe even Jesse Eisenberg, the man who played Zuckerberg in The Social Network? It may surprise you that most successful founders look very different from Zuckerberg or Gates. In fact, most startup origin stories are very different from the famous "unicorns" that have achieved valuations of over $1 billion, from Facebook to Google to Uber.
In The Unicorn's Shadow: Combating the Dangerous Myths that Hold Back Startups, Founders, and Investors, Wharton School professor Ethan Mollick takes us to the forefront of an empirical revolution in entrepreneurship. New data and better research methods have overturned the conventional wisdom behind what a successful founder looks like, how they succeed, and how the startup ecosystem works.
Among the issues he examines:
Which founders are most likely to succeed? Where do the best startup ideas come from? What's the most foolproof way of securing the funding needed to take a company to the next level? Should your sales pitch really be something out of Hollywood? What's the best way to grow and scale your company and create a thriving culture that won't hinder expansion?
Mollick argues that entrepreneurship is too important, both for society and for the individuals who start companies, to be eclipsed by the shadows of unicorns. He shows we can democratize entrepreneurship-but only by following an evidence-based approach that puts to rest the false narratives that surround it.
Ethan Mollick – The Unicorn’s Shadow: Combating the
Ethan Mollick – The Unicorn’s Shadow: Combating the Dangerous Myths that Hold Back Startups, Founders, and Investors, Paperback – Bringing hard data to the
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a new book published by Wharton School Press: The Unicorn’s Shadow: Combating the Dangerous Myths that Hold Back Startups, Founders, and Investors.
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As we welcome in a new year, let’s take a look back at how the Wharton School spent 2020. 0 Read about the winning concept, My Virtual Veterinarian, and its founder, Felicity Johnson, WG’20. AI startup myths in The Unicorn’s Shadow: Combating the Dangerous Myths that Hold Back Startups, Founders, and Investors.
The Unicorn’s Shadow: Combating the Dangerous Myths That
In The Unicorn’s Shadow: Combating the Dangerous Myths that Hold Back Startups, Founders, and Investors, Wharton School professor Ethan Mollick takes us
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He is also author of The Unicorn’s Shadow: Combating the Dangerous Myths that Hold Back Startups, Founders, and Investors. His papers have been published
The Unicorn’s Shadow | Ethan Mollick | 9781613630976
The Unicorn’s Shadow. Combating the Dangerous Myths that Hold Back Startups, Founders, and Investors. by Ethan Mollick. Independent Publishers Group
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Wharton School on Twitter: « New alert: Prof. @emollick’s new
@emollick’s new book, The Unicorn’s Shadow: Combating the Dangerous Myths that Hold Back Startups, Founders, and Investors, is out today
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